Corner Edge Products is a manufacturing company specializing in high-quality edge board used in shipping and packaging to protect products during transport. With a proven product and established operations, they needed a modernized website that better reflected their capabilities — and a digital marketing strategy to increase visibility, inbound leads, and market share.
We partnered with Corner Edge Products to redesign their website and implement an ongoing growth strategy through Google Ads and SEO.
The previous website did not fully communicate the quality, applications, or scale of Corner Edge Products’ manufacturing capabilities. While demand for edge board is competitive in search, the site lacked the structure, content, and optimization needed to compete for high-intent keywords and convert traffic into qualified inquiries.
The challenge was twofold: improve the website experience and build a long-term acquisition engine through search.
Redesign the website to clearly communicate products, use cases, and benefits
Improve user experience, site structure, and conversion pathways
Build a strong SEO foundation targeting high-intent industrial keywords
Launch and manage Google Ads to capture immediate demand
Increase qualified inbound leads from organic and paid search
The new website now serves as a strong sales and marketing asset, supporting both organic and paid acquisition. Corner Edge Products is currently ranking on the first page of Google for the high-volume keyword “edge board,” significantly increasing visibility in a competitive market.
Combined with ongoing Google Ads and SEO, the business is now positioned for sustained inbound growth, stronger brand authority, and consistent lead generation from search.